Dick Cross
Author
Publisher
Bibliomotion
Pub. Date
2012
Language
English
Description
"Americans launch more than half a million businesses each year, but most fail within the first five years. Their failure rate isn't high because of a lack of drive, solid ideas, or even capital on the part of the founders. The problem is a pervasive lack of know-how about marrying the nuts and bolts of an idea into a larger framework for business success. "--P. [4] of cover.